CBME GBA 2024

2-4 December 2024 | Shenzhen Convention & Exhibition Center (Futian), China

| EN

行业新闻

Dear CBME visitors, welcome to China! This guide will walk you through the process of setting up your payment methods.
The article discusses how overseas brands like Swisse, MISTINE, Lululemon, and Starbucks are leveraging WeChat's private domain mini programs to tap into the Chinese market. These brands use personalized interactions, community engagement, and exclusive member benefits to build loyalty and drive sales, offering a blueprint for other brands looking to enter the market.
The article explores how maternal and baby retail stores can leverage the second category, like nutrition products and children's clothing, to drive growth and profitability. By enhancing professional services and creating unique shopping experiences, stores can stand out in a competitive market.
CBME China 2024 in Shanghai successfully highlighted cutting-edge innovations in the maternity, baby, and children's industry. Spanning 320,000 square meters, the event featured over 3,500 exhibitors and 4,500 global brands, drawing more than 100,000 professional visitors and setting the stage for future industry trends and collaborations.