Rainbow Rangers Continues Global Expansion with Launch on China’s CCTV
Rainbow Rangers began its initial run on CCTV Kids in January, and a second run debut on February 28, where it is currently running six episodes per day. Since the series has additionally become available on CCTV’s digital platform,iQiyi, Rainbow Rangers
Max Greenfield Announces DADZ, The World’s First Dad-Focused Parenting & Baby Goods Company
Addressing the 62% of U.S. men who become fathers(1), DADZ makes products for the modern family man to help them perform better in their role as Dad and establish stronger connections with their children.
Trends in the Baby Diaper Market
According to figures from Euromonitor International, the value of the global baby diaper market in 2019 was $43.38 billion (real terms, 2019 fixed exchange rate), and it is expected to witness modest growth over the next five years, with a compound annual
A brief history of toys, through the lens of one of our longest serving toymakers
With more than 5,000 different products to its name, Fisher-Price has long been established among toy-making royalty. Still headquartered in East Aurora, New York, where its story began 90 years ago, the American company has gone through multiple owners,
V shape or U shape – Path to Recovery for FMCG post COVID-19
Following the outbreak of Covid-19 in January China’s FMCG market was significantly impacted as shoppers were confined to their homes. Sales starting to decline during the week of CNY and experienced decline for 6 consecutive weeks. The fastest rate of de
China’s 618 Festival Shows Strength In Consumer Spending
China’s 618 shopping festival is in the books. This year’s three-week event was watched closely for evidence that the Chinese consumer will help spend the country out of the pandemic, and the success of 618 shows that they likely will.
ON Kids & Family and ZAG Expand Into China With Fantawild Partnership
ON Kids & Family (Mediawan Group) and ZAG have partnered with Fantawild in a joint venture to develop the animated brand Miraculous in China. Fantawild has acquired all Chinese rights to the property and will invest and participate in the development of t
Spin Master: “China is a key part of our international growth.”
Canadian toy company, Spin Master, has signed a deal with Chinese internet giant, Alibaba.
China is Not Alone: The Coronavirus and the Toy Industry
Franklin Roosevelt famously said, “The only thing we have to fear is fear itself.” That was, of course, his calming words to an anxious Depression-era inauguration audience. We could use some of that advice now. Some are responding to China and the Corona
POP MART: How the designer toy market in China is booming
According to Euromonitor, the total retail sales of toys and games in China soared from RMB 135.6 billion in 2013 to RMB 324.1 billion in 2018, an average annual growth rate of 19.1%. However, not all these toy consumers are children.
